If you’ve made the decision (or are considering it) to become a senior affiliate marketer with a blog as your chosen workspace, then you’ll want to plan strategically before getting started to help you forge ahead on an easier and more profitable route.
Many senior marketers flounder online because they make decisions based on research or a gut feeling, but then fail to hunker down and create a plan of attack for carrying out the mission.
Strategies For a Senior Affiliate marketer
As an affiliate blogger, there are several things you want to do to ensure that all of your content creation efforts pay off for you. These don’t require any fancy tools or expensive services.
It’s merely a bit of common sense thought mixed with some research to ensure you’re not wasting time targeting the wrong products and topics for your audience. This system will also help you speed up the posting process so you can earn more in a shorter period of time.
Position Yourself as the Go-To Expert for Product Advice
Many senior marketers fail to brand themselves when they pursue a career as an affiliate. They assume that someone else is putting themselves out there as the vendor, so there’s no reason to create a name or brand for their affiliate site.
But thousands of domains review products. You want to become known for being the go to person for whatever niche you’re in when people seek advice on how to spend their money.
Your affiliate reviews will be doing more than simply sharing a fact sheet of information about a product, anyway. You’ll be researching how to use it, tips for getting the most of their purchase and other aspects that go above and beyond merely linking out to make a quick commission.
You want to think about how your audience responds to the others leading people in your niche. What are their slants? For example, FlyLady.com is a site where people learn how to clean and organize their home fast (among other things).
Originally, she would make recommendations, but now she has her own line of products. But her slant, and her brand, was to create habits by doing smaller, bite-sized “on the fly” tasks that were easy to carry out.
Give your brand some thought before you put your content out there. You can even hire someone on Fiverr to create a logo for you and help visitors remember you by name, rather than having to bookmark your blog and try to remember what it was about.